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SMS Marketing for E-commerce Stores

SMS Marketing for E-commerce Stores

What exactly do we mean by marketing?

Marketing is an activity, an institutional system, and a process whose goal is to create, communicate, deliver, and exchange value-creating offers for customers, clients, partners, and society as a whole.

Online Store

To ensure that an online store can operate successfully, it needs marketing tools that contribute to achieving this goal. The success of an online store’s marketing lies in being better than even the best. With a better website, more effective advertisements, and exciting content, it can attract more customers.

What marketing tools exist?

  • Content Marketing (e.g., blog posts, professional articles, podcasts, videos)

  • Search Engine Optimization (SEO): To place the online store as high as possible on search engine result pages for certain keywords

  • Social Media Marketing (e.g., Facebook, Instagram, LinkedIn, Snapchat, TikTok)

  • Paid Advertisements: Distinct paid content on Google, labeled with an advertisement tag. Can also be on other platforms, such as YouTube, Facebook, Instagram, LinkedIn.

  • Email Marketing: The simplest and cheapest, but not very effective. Nowadays, few people open such emails, especially if they end up in the Spam folder.

  • SMS Marketing: You can send personalized messages or offers via SMS to hundreds of your customers, partners, or colleagues at once.

Direct Marketing: Direct marketing (or direct sales) is a marketing activity where we communicate with potential customers/clients through direct contact. Our goal is to establish a direct connection with the target market through some form of advertising, thereby increasing sales.

SMS Marketing also falls into this category.

In what situations can we send SMS messages to our customers?

  • Discount coupon codes
  • Contests or giveaways
  • Promotional products in the online store
 

Notification

  • A product that was out of stock has been restocked.
  • The status of the order has changed.
  • The product has been handed over to the courier.

Let Your Online Store Have SMS Marketing Too!

Advantages of SMS Marketing:

  • Effective Customer Reach: 95% open rate.
  • Cost-Effective: No hidden costs beyond sending the SMS.
  • Environmentally Friendly: No need for printing flyers, so customers receive information digitally, which conserves and protects the environment.
  • Versatile Usage: Can be utilized across multiple areas.
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Bulk SMS for Service Centers

Bulk SMS for Service Centers

Why is mass SMS sending good for a service center?

There is no business that cannot successfully use the possibilities of mass SMS sending, and this is true for service centers as well. SMS marketing provides immediate reach with a high response rate. Well-crafted messages always have a personal aspect; the customer feels personally addressed, as if they were specifically thought of, counted on, and messaged. Thus, the mass-sent SMS messages have a significant mobilizing and purchasing-influencing effect.

No one likes to be bombarded with long, wordy messages. Important messages are short and to the point. One advantage of sending SMS is that you send a short and impactful message without unnecessary images and descriptive information. Nowadays, it can be said that almost everyone has a mobile phone. If you do not send SMS to your service center customers, it is highly likely that the competition will, and this is not good for your business.

It is an ideal choice for service centers with a large customer base, loyal customers, or business partners, where it is important for the message to reach the recipients quickly and on time. Our solution is even suitable for two-way communication.

In what cases might a service center send mass SMS to its customers?

Sales-related:

  • New model showcase days
  • Clearance model promotions
  • Winter-summer tire discounts
  • Oil change and parts discounts
  • Technical inspection promotions

Service-related:

  • Technical inspection notifications
  • Warranty service appointments
  • Periodic services
  • Service status updates
SMS marketing szakszervízeknek Autószervíz program a digitális ugrás!

Service Events:

  • SMS notifications tied to events, including dates and programs
  • Open weekends
  • Test drives

Additionally:

  • Well-wishes
  • Holiday messages: birthday greetings, name day wishes, Christmas greetings

Service centers that have access to their own customer database can quickly carry out a promotional campaign or any other campaigns that support the company’s growth, reputation maintenance, and customer retention. It effectively and precisely reaches the target audience and can be much more successful than an advertisement on a local radio or in a newspaper. There’s no need to worry about the message not reaching the customer, as might happen with an email ending up in a spam folder!

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Say goodbye to the menu and digitize your restaurant!

Say goodbye to the menu and digitize your restaurant!

Nowadays, almost everything is available in digital form, so paper menus are outdated and not trendy anymore…

The advantages of a digital menu:

  • Contactless: Available at every table; the guest just needs to touch their phone to the plexiglass, and the menu will appear on their phone without needing to download anything.
  • Nowadays, it’s hard to find the right workforce due to labor shortages, but our solution can bridge this problem as well.
  • Eco-friendly: If any changes are needed on the menu, such as adding a new dish or just changing prices, there’s no need to print a new menu. This can be easily managed in the background settings.
  • Aesthetic: No outdated, torn, spilled, or sticky menus.
Click on the image to learn more about the E-menu card.

When we visit a dining establishment, we can take a seat at a table and start reviewing the menu immediately. This eliminates the need to wait for the server to bring the menu to us. The e-menu card is a plastic plexiglass sheet, A5 in size, placed on the table, which contains an NFC chip. We can place any information on the chip. An NFC chip is durable, with a lifespan of up to 5-10 years, while a paper menu typically lasts 1-2 years. Orders are placed by the guest through their phone, so there is no need for a server. Based on the chip in the e-menu card, the server will know which table to deliver the completed order to. The advantage of the e-menu card is that it can collect data from the guest’s previous consumption, allowing for personalized promotions or special offers. Many establishments offer a daily menu, for example, from 11 AM to 2 PM, which can be displayed on the digital menu landing page. After 2 PM, it can be switched back to the regular main menu. The e-menu card offers a similar solution for beverages.

This digitization is not only useful for restaurants. It can be applied in spas and wellness centers for informational purposes, such as displaying the water temperature or sauna operation details. Hotel restaurants can also make use of it.
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Corporate document indexing

Corporate document indexing

DocuAnalyst is an intelligent document management system that automatically integrates incoming paper-based or digital documents into the system.

These documents undergo intelligent analysis. For the system to operate automatically, it first requires data to create a template. To index corporate documents, 10-20 documents of the same type are needed for the user to train the software. During the training process, the system learns where to find the essential data within the document. Based on this, it will then perform the organization.

Indexing corporate documents requires template creation. There are two options for template creation: one where all the information from the document is needed, and the other where only essential data, i.e., index data, is required, similar to template forms. For this, different folders must be created, such as HR and accounting, and based on the index data, the system will automatically assign documents to the appropriate folder. You can also specify data types, such as having dates in international format. For each folder, the user can predefine the most important data. The uploaded documents are processed in the background by the DocuAnalyst algorithm, extracting the essential information for the user. With automated data extraction, manual work can be fully replaced, as the software can work around the clock. This speeds up administrative tasks, as it is sufficient to simply scan the paper documents.

After scanning, the documents can be destroyed with a shredder, as the system can store these documents for up to 5-8 years, eliminating the need for filing and archiving. Thanks to digital storage, documents are easily retrievable, as there is no need to search through the archive for documents from years ago. Electronic signatures or timestamps can also be placed on the documents. Marketing-related letters are filtered out, so they will not be added to the folders.

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10 reasons why panel cutters choose BiPPo

10 reasons why panel cutters choose BiPPo

1. BiPPo is a Hungarian-developed furniture panel cutting optimization program designed for companies involved in panel cutting. The first version of the program was released in 2005, giving us over 15 years of experience in this field.

2. Our customer service is available to assist clients with any questions they may have.

3. Due to the web-based framework design, no installation is required. This means the program is not limited to a single machine; as it is in the cloud, it can be accessed from IOS, Android, and Windows browsers, making it available anytime and anywhere.

4. It supports teamwork, allowing multiple users to access the program simultaneously.

5. It supports managing multiple companies. If the panel cutting operates at several locations or if the optimization program is used in multiple companies, one account (username, password) can be created to use the program at multiple locations without losing previously entered products. Additionally, existing products can be modified later, eliminating the need to re-enter them.

6. Multiple employees can be added under the companies, and different access rights can be assigned to them.

7. Our optimization program is one of the most optimal on the market, as it can optimize not only panels but also processes, meaning it can handle the optimization of multiple products simultaneously. The advantage of the BiPPo system is that it offers solutions with higher efficiency, often saving multiple panels, ranging from smaller tasks to large panel projects.

8. The program is completely investment-free, as you only need to purchase the package, and payments for optimizations and usage can be made later.

9. The program allows you to configure the rotation of large panels and small parts, and it also takes into account the thickness of the saw blade and edge banding.

10. Users of the program know best what could further facilitate their work, so if there are new demands or ideas for development, we will implement them for our clients to ensure smoother operations.

Go for it!

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How to create a technical user on the NAV Online Invoice interface?

How to create a technical user on the NAV Online Invoice interface?

1. Online Invoice System

Type the following link into your browser’s address bar:
https://onlineszamla.nav.gov.hu/home

To zoom in, please click on the image.

2. Click the login button located in the upper right corner.

3. On the login screen, select the PRIMARY USER option.

On the login screen, select the Login with KAÜ button within the Primary User option.

To zoom in, please click on the image.

4. On the login screen, select the PRIMARY USER option.

Enter your client gateway username and password, then click the Login button.

5. Company selection

Scroll down to the bottom of the page with your mouse, then click the „Open” link next to the selected company in the Taxpayer-User Relations section.

To zoom in, please click on the image.

6. Users

After successfully selecting the company, choose the "Users" menu item from the main menu and click on it.

7. New User

On the Users page, click the New User button.

To zoom in, please click on the image.

8. Add User

On the „Add User” screen, select the
-> Technical User
option.

To zoom in, please click on the image.

9. Adding a technical user

On the technical user addition screen, enter a password for the user, then re-enter it for confirmation. Set the user permissions at the bottom of the page and click the Save button.

10. Details:

The system has created a new technical user. You can copy the username by clicking the „Copy” button.

To ensure data exchange between the software systems, you will need additional keys. To create the keys, click on the „Key Generation” menu item.

To zoom in, please click on the image.

+1 We are done!

The Online Invoice system has created the XML signing key and replacement key.

Copy and note down these keys, as they will be needed for setting up the connection between the software systems.

Finally, click the Modify button, select Edit Profile Information in the quick menu, and then click Save.

By clicking the Back to Previous Page button, you can repeat the above steps to create additional technical users.

To zoom in, please click on the image.
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Automatic processing of email attachments has never been this easy…

Automatic processing of email attachments has never been this easy...

You have undoubtedly encountered the following problems

 

MenupontCorporate problems…

  • Important documents are often stored in emails at the company level.
  • Important emails get lost.
  • Colleagues cannot find email attachments.
  • Searching for email attachments is nearly impossible.
  • Extracting data from email attachments takes a long time.

Emma DocuAnalyst – The Solution!

Tömeges levélkezelés

With our solution, you can index your email-stored documents with just one click.

 

MenupontA solution just a reach away from you…

  • From the email account, documents are automatically transferred to DocuAnalyst.
  • After the transfer, they are automatically processed with the help of DocuAnalyst.
  • Following processing, the document is placed in the appropriate DocuAnalyst folder.
  • Moreover, the document is indexed, allowing you to find important information much more quickly later on.

Isn't it so simple...

If precision is important...

Following our software update, starting today, all users will see the processing accuracy of the document along with all indexed data.

We are proud to achieve 100% accuracy with an increasing number of documents.

BerényiSoft
Innovation – Trade – Software

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BiPPo – Panel Cutting Optimization Program – Update

BiPPo – Panel Cutting Optimization Program - Update

Our panel cutting optimization program has been expanded with new features. Thanks to this update, we have achieved our 2021 goal of replacing our old box packing optimization program and creating the first Hungarian furniture panel cutting web application. The task was not easy, but we managed to accomplish it. We will continuously transfer the functionality of our old software into the current web solution and, of course, we will strive to implement the constantly incoming customer requests as quickly as possible.

Panel cutting program - Optimization direction can be set

After the update, you can set whether the optimization is done across the board or along the length of the board.

Board Cutting Program - Does the board grain direction matter?

In the board cutting program, if the „Does grain direction matter” checkbox is selected, the elements will not be rotated, even if rotation was previously allowed for those elements. Naturally, if the user leaves the checkbox unchecked, rotation of the elements within the board is permitted.

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Emma VG – File Exporter

Emma VG – File Exporter

Attention sawmills and carpenters!

It has arrived!!!

On November 19, 2021, the first module of our BiPPo panel cutting optimization program, VG Export, was launched. We know that many of you have been waiting for it, so before the web version of BiPPo is released, we have published it for you. The good news is that the module can be purchased separately now at an introductory price of 39,990 HUF.

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Termicon – Awaiting its partners on a renewed website

Termicon – Awaiting its partners on a renewed website

The termicon.hu has been updated!

We are proud that companies and businesses in Csongrád-Csanád County are able to achieve success by supporting each other.

Sowolu Ltd. entrusted us with the task of creating a website that meets the current professional standards.

The company’s expectation was that the website should be easy to maintain and, in addition to containing a lot of information about the company’s products, it should also have a beautiful and clean design.

When designing the menu system for the Termicon website, it was important to ensure that users could quickly access the relevant information. Since most users now browse from mobile phones, we designed the website to be responsive.

The main menu of the new site:

  • Termicon Products
  • Termicon Company Overview
  • Termicon Services
  • Termicon Contact Information

Products

AZ Regulator – TS Slot Valve – D Boxes – ST Sterile Filter – CD Sound Attenuator – CN, CNK, CNF Grills – NKZ Isolated Canopy – ADK Rain Protector – KLS, KLK Circular Grills – RBS Slot Diffuser – NKE Exhaust Canopy – RBK, RBN Slot Diffusers – PB Floor Diffuser – TNB Winter/Summer Diffuser – AL Separator – NKS Corner Canopy – PS 17 – Regulator Damper – RHOSS Cooling Equipment – AXC Thermo Fans – Exhaust Canopies, Dampers, Sound Attenuators – RMT, RMTL Ceiling Grills – ALC Flat Ventilation Equipment – ATL Modular Air Handling Units – RD Square Insert Grills – SQ Flood Diffusers – ERP Perforated Ceiling Grills – ERN, ERC, ERT Ceiling Grills – TVC, TVR – Air Volume Regulators – PBN, PBK Swivel Ceiling Diffusers – TFS Heat Recovery Compact Air Handling Units – Grill Product Installation – TN Duct-Mountable Grill TU Heat Recovery Compact Air Handling Units – AKC, AKV Ventilation Equipment – AVANT Heat Recovery Compact Air Handling Units – AKS, AKL, AFS Heat Recovery Compact Ventilation Equipment

Service

We offer the widest range of compact air handling units and provide servicing for Fűtőber, HungaroPanol, Panol, Panol-Plusz, and Termicon brands.

Additional Services

  • Design of air handling systems
  • Measurement and adjustment of air handling systems
  • Product manufacturing (air handling units, ventilation grilles, ducting)
  • Custom manufacturing of Termicon products
  • Replacement of air handling unit parts

Contact Information

SOWOLU-LÉGTECHNIKA Ltd.
Building Services
Products Manufacturing Ltd.

Address: 6640 Csongrád, Pacsirta Street 2.

Tax Number: HU 13921349-2-06

Company Registration Number: 06-09-011193

Fax: (+36) 63/483 872

Email: sowolu@sowolu.hu
Website: www.sowolu.hu

Just a little extra...

  • Product manufacturing (air handling units, air vents, air ducts)
  • Design and implementation of control systems for air handling units
  • Measurement and calibration of air technology systems
  • Design of air technology systems
  • Aftermarket production of Fűtőber/HungaroPanol/Panol/Panol-Plusz/Termicon products (air handling units, fans, air vents, air ducts)
  • Service and spare parts supply for EUROCLIMA products
  • Spare parts supply for air handling units (filters, control elements, fans)
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E-food/E-drink card – Now free!!!

E-food/E-drink card - Now free!!!

We give first!

Hotels / Restaurants / Hospitality Venues Attention!!!

To the first 100 new customers, we are giving away 5 products for FREE!

The e-menu / e-drink menu is ready

Why is this good for you?

FREE

CUSTOMIZED

NO OBLIGATION

Additionally:

  • Innovative
  • Modern
  • Engaging
  • Easily customizable
  • Ordering available from mobile phones

Only take advantage of the opportunity if...

  • You want to stay a step ahead of your competitors
  • You want to surprise your guests with a real novelty
  • You want to save on costs

Recommended for: restaurants, cafes, hotels, spas, wellness centers

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Disaster Recovery Plan

Disaster Recovery Plan

Approximately 40% of companies are unable to recover and restart after a potential IT disaster…

Currently, we use many systems whose background we do not know. We do not know the source code, the creator, or the infrastructure, and we use them daily simply because they work at the moment. But think about it: what guarantee is there that they will work tomorrow and the day after?

Have you ever considered how much it would cost to restore the entire company’s IT in the event of a disaster?

Have you ever considered how many days it would take to restore IT?

In the case of a large bank, the cost would be approximately 3 billion forints and it would take around 10 working days.

Prevent IT disaster

Perhaps never before has it been so timely for a company leader to consider creating a Disaster Recovery Plan. Our company’s managing director’s sole proprietorship has been providing this service to companies and businesses since November 2017.

In the current situation, the Disaster Recovery Plan can be of great help by preparing companies for what will happen if, for example, the system administrator falls ill, a server goes down, or there is no one available to operate the IT infrastructure.

Currently, many people are working from home, but if the IT system goes down and they cannot access the company’s shared documents and data, they will not be able to work despite their willingness to do so.

This is why it is crucial to pay special attention to how we respond at the company level when a particular event occurs.

We are facing a complex problem, but we feel that with the experience gained over the past years, we can prepare our partners to get through this period without an IT disaster.

Ensure that your applications function when you need them the most.

The Disaster Recovery Plan provides assistance in ensuring,

by outlining a scenario for you,

that includes recovery solutions and protects

and supports continuous company operations.

Testing, Verification

It is very important that even if you already have a disaster recovery plan, it is recommended to review, test, and, if necessary, supplement and update it.

The plan is a document, but it is crucial that everyone involved knows and applies its contents. That’s why it’s important to test, test, and test again, and to measure the test results so that as company leaders, we are always aware of the time required for a smooth IT recovery.

If we are not satisfied with the time achieved, we should optimize and further explore the possibilities for automating the recovery process.

Our Services

Disaster Recovery Plan Development

Restoring or rebuilding the entire functionality of the company’s IT system

Review

Reviewing, supplementing, and updating an existing plan.

Testing, Verification

Testing, verifying, and measuring the application of the plan’s provisions.

Long-term software security

With our service, you can keep your software secure…

Deposit:

  • Any developer source code for business-critical applications
  • Software specifications
  • Descriptions and documentation
  • Executable files
  • Configuration files
  • Backup information stored in the system

When should you immediately use our service?

  • If you cannot afford for your operations to come to a halt due to software issues
  • If you assess the developer risk as too high
  • If you see that the full functionality of the software you use may not be ensured in the future
  • If a partner company’s unexpected event (such as bankruptcy or a virus) could put your company at risk
For more information about the service, click the image...
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