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Useful information for mass SMS sending

Useful information for mass SMS sending

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You can send mass messages via SMS to hundreds of clients, partners, or colleagues at once. With this service, you can reach more customers. Nowadays, marketing emails and newsletters are often ignored, as they typically end up in the spam folder. Mass SMS is quick, efficient, and to the point. 95% of the sent messages are opened. The advantage of mass SMS is that there are no incorrect email addresses, uncertain postal deliveries, or unnecessary flyer distributions.

Messages can be divided into two types

GSM message

Unicode message

The GSM standard uses the English alphabet, so it does not include certain Hungarian characters, meaning messages must be written without accents. A single GSM message can contain up to 160 characters, while two GSM messages allow for 306 characters, and three GSM messages support 459 characters. As you can see from the character limits, the size of the message does not double with each additional SMS. This is because messages are chained together, with 14 characters used for linking in each SMS. The content size of the message is limited, and a message can be sent in a maximum of three SMS. Every character counts, including spaces, commas, and periods. Thus, if the message can be composed of three message characters, it will be sent as a single batch. However, the customer pays after the transaction, which in this case includes the cost for three messages.

Unicode includes accented characters. If you want to send a bulk SMS as a single message, it must fit within 70 characters. Two Unicode messages can contain up to 134 characters, and three Unicode messages can hold 201 characters. Here, too, you can see that the messages are chained together, which ensures that they are sent as a single batch. Let’s see an example: If you want to automatically send messages to your clients, use the SMS Sender for scheduled bulk SMS distribution. This is a 113-character Unicode message, so it sends the content of two messages at once. This SMS is a one-way communication, meaning it is sent from the cloud and can even be scheduled for delivery.